Super-Sav supermarket employees regularly shop at other local supermarkets in order to make certain that Super-Sav is charging prices comparable to the other supermarkets. What type of pricing strategy is Super-Sav using?

Question

Quizplus · Accepted Answer

Super-Sav is using status quo pricing, which involves setting prices similar to or in line with competitors to maintain a stable market position and avoid price wars. This strategy aims to keep prices at a level that is competitive with other local supermarkets.

Super-Sav Supermarket Employees Regularly Shop at Other Local Supermarkets in Order