Many businesses find recessions to be an excellent time to build market share through the use of price bundling.

Question

Quizplus · Accepted Answer

Price bundling involves offering two or more products or services for a lower combined price than if the products were purchased separately. During a recession, customers may be more price-sensitive and focused on finding the best deals, making price bundling an effective strategy for businesses to attract new customers and increase market share.

Many Businesses Find Recessions to Be an Excellent Time to Build