Loblaws has set up a new service in their grocery stores where they are encouraging their customers to shop online and then pick up the merchandise in the store. What trend in retailing are they following?
A)big data analytics
B)shopper marketing
C)shopper analytics
D)click-and-collect

Question

Quizplus · Accepted Answer

Loblaws is following the trend of click-and-collect, where customers can shop online and pick up the merchandise in the store. This is a popular trend in retailing as it offers convenience to customers who prefer to shop online and pick up their products at their own convenience without having to wait for delivery.

Loblaws Has Set Up a New Service in Their Grocery