The Pillsbury Bake-Off requires people to submit a recipe using Pillsbury baking products. Finalists are brought to Pillsbury kitchens to bake their recipes so the winner of a cash prize can be chosen. What is this an example of?
A) a contest
B) a sales promotion game
C) a sweepstakes
D) a push money deal
Correct Answer:
Verified
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A)high-involvement
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