According to the textbook, from the franchisor's point of view, the primary disadvantage of franchising is that:

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The primary disadvantage of franchising from the franchisor's point of view is that they allow others to profit from their trademark and business method. While franchisors benefit from the expansion of their brand, the franchisee gains access to the franchisor's proven business model and established brand name. However, the franchisor loses some control over their brand and may have to share a portion of their profits with the franchisee.

According to the Textbook, from the Franchisor's Point of View