The two components of industry/target market feasibility analysis are ________.
A) industry status and target market status
B) industry attractiveness and target market attractiveness
C) industry sufficiency and target market demand
D) industry attractiveness and product/service demand
E) industry evolution and target market attractiveness

Question

Quizplus · Accepted Answer

Industry/target market feasibility analysis involves analyzing both the attractiveness of the industry and the target market. Therefore, the best choice is B, which includes both components. The other answer choices either only focus on one aspect or include irrelevant or incorrect terms.

The Two Components of Industry/target Market Feasibility Analysis Are ________