Employers are advised to compare what they can offer relative to the competition and emphasize what they have as unique features for job seekers.
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Q31: There is some evidence that realistic job
Q32: Messages targeting specific demographic groups tend to
Q33: Although delays in the recruiting process should
Q34: Women and minorities are especially interested in
Q35: An organization's employment brand is completely different
Q37: Unfortunately, most research suggests that identifiable employment
Q38: A realistic recruitment message portrays the organization
Q39: Written or videotapes RJPs are more effective
Q40: Realistic recruiting messages are less effective for
Q41: Research shows that candidates prefer organizational Web
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