The characteristics that distinguish an effective and energizing global strategic vision do not include
A) shared by all in the transnational organization.
B) simple, relevant and continuously reinforced.
C) tailored to meet the unique needs of each individual group in the MNE.
D) provides direction and purpose.

Question

Quizplus · Accepted Answer

There are a few key characteristics of a strategic vision that distinguish it from a catchy but ineffective public relations slogan.First,the vision must be clear - and here simplicity,relevance,and continuous reinforcement are the key.Second,continuity of a vision can provide direction and purpose.Third,in communicating the vision and strategic direction,it is critical that top management establish consistency across organizational units - in other words,to ensure that the vision is shared by all..

The Characteristics That Distinguish an Effective and Energizing Global Strategic