Because classroom sales training is expensive and time consuming,Sales managers often make the mistake of:

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Trying to cover too much material in a limited amount of time often leads to a lack of retention and application of the knowledge learned. It is better to focus on key concepts and reinforce them with practical application exercises. Canceling necessary training or not allowing executives to present valuable information can also be detrimental to the overall effectiveness of the training. Adding additional time for interaction can be helpful, but it also may not be feasible for all organizations.

Because Classroom Sales Training Is Expensive and Time Consuming,Sales Managers