Whether they realize it or not, consumers go through all of the steps involved in the purchase decision process for every purchase they make.

Name: Whether they realize it or not, consumers go through all of the steps involved in the purchase decision process for every purchase they make.
Brand: Quizplus
Rating: 4.8 (32 reviews)

Question

Quizplus · Accepted Answer

Consumers often skip or only partially engage in some of the steps of the purchase decision process, especially for routine or low-involvement purchases.

Whether They Realize It or Not, Consumers Go Through All