E-Biz Dreams (Scenario)
Robert Lee has just completed a Bachelor of Computer Science degree at Carleton University. He now wants to begin a new Internet business selling his services as a website developer for companies in Ottawa. He estimates that within one year, if his business idea is a success, he will be employing five programmers and two analysts.
-To make his business successful,Robert will first have to develop a(n)________ plan that establishes the company's overall goals and positions it in terms of its environment.

Question

Quizplus · Accepted Answer

A strategic plan outlines long-term goals and objectives for a business and its overall position in the market. A strategic plan would be necessary for Robert to establish his goals and direction for the company, in order to achieve his vision of employing five programmers and two analysts within one year. An operational plan details the day-to-day activities and short-term objectives for a business, while a specific or standing plan typically refers to a specific project or event.

E-Biz Dreams (Scenario) Robert Lee Has Just Completed a Bachelor of Computer Science