The chief executive officer for a manufacturer of leather handbags would be most likely to become a member of the buying center when the company:
A) orders a replacement housing for one of its assembly line machines to better protect its line workers.
B) instructs the printer to print 1,000 additional copies of the company newsletter.
C) buys a new health insurance plan for all of its employees.
D) renews its membership in trade associations.
E) buys paper supplies for its laser printers.
Correct Answer:
Verified
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