A sales call allocation grid classifies accounts according to account-opportunity and strength-of-position. Strength-of-position refers to:
A)the value of resources the salesperson is able to focus on this customer.
B)how conveniently the sales rep is able to physically get to the customer's offices.
C)how much the customer needs the product and whether it is able to pay for the product.
D)how strong the company and salesperson's relationship is with the customer.
E)increasing the distribution costs associated with serving this customer.

Question

Quizplus · Accepted Answer

Strength-of-position refers to how strong the company and salesperson's relationship is with the customer. This is an indication of how well they understand the customer's needs and preferences, which can help the salesperson to better present their product to the customer.

A Sales Call Allocation Grid Classifies Accounts According to Account-Opportunity