According to Everett Rogers, the Goal of the Diffusion Researcher

According to Everett Rogers, the goal of the diffusion researcher and the marketer are to shorten the time lag between:

A) the time that a product is made and the time that retailers place the product in inventory.
B) the time that a budget is constructed and the time needed funds reach communication channels.
C) the time that an investment is made and the time that a profit is turned.
D) introduction of an idea or product and its widespread adoption.
E) introduction of an idea or product and when revisions can be made.