The statement, "Only in America can international market requirements be an afterthought" is an example of American ____.

Question

Quizplus · Accepted Answer

From the European or even the Japanese perspective, markets are by definition international, and the special requirements of the huge American market must be considered from the beginning. However, it is only in America that international market requirements are an afterthought. This tendency to believe that one's ethnic or cultural group is centrally important, and that all other groups are measured in relation to one's own is called ethnocentrism.

The Statement, "Only in America Can International Market Requirements Be