From the viewpoint of the respondents,ratio scales are the simplest to use,whereas the nominal scales are the most complex.
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Q22: In constant sum scaling,if an attribute is
Q23: An analysis of social media content can
Q24: In paired comparison scaling,the data obtained are
Q25: In constant sum scaling,respondents allocate a constant
Q26: The constant sum should be considered an
Q28: In the four primary scales,the level of
Q29: Rank order scaling is commonly used to
Q30: An analysis of social media content can
Q31: Non-comparative scaling data are generally assumed to
Q32: _ is the assignment of numbers or
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