________ is a method of configuring a spatial map such that the spatial map represents both brands or stimuli and respondent points or vectors and is derived solely from the preference data.
A) Metric analysis of preferences
B) Correspondence analysis
C) Internal analysis of preferences
D) External analysis of preferences
Correct Answer:
Verified
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Q70: Values of .60 or better are considered
Q71: _ data order the brands or stimuli
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