Consumers are ______ more price-sensitive than they were 25 years ago.
A) 10%
B) 20%
C) 30%
D) 40%
E) 50%

Question

Quizplus · Accepted Answer

Over the years, consumers have become more aware and informed of their options through the internet and comparison shopping. This has made them more price-sensitive and enabled them to find the best deals. Studies have shown that consumers are around 50% more price-sensitive than they were 25 years ago.

Consumers Are ______ More Price-Sensitive Than They Were 25 Years