While channels may be used to improve customer satisfaction levels, they cannot be used to build brand loyalty.

Question

Quizplus · Accepted Answer

Channels can be used to build brand loyalty by providing a consistent and positive customer experience across all touchpoints, increasing repeat purchases and customer advocacy. Customers are more likely to remain loyal to a brand that offers them multiple channels to interact and engage with the brand.

While Channels May Be Used to Improve Customer Satisfaction Levels