The Healthy Tasty Company lost a customer for life because the marketing function failed to

Question

Quizplus · Accepted Answer

The question implies that the Healthy Tasty Company lost a customer because of a failure in the marketing function. Option C suggests that a lack of training for all company employees to focus on the customer could be the reason for the failure, which could have led to poor customer service and ultimately the loss of a customer for life. The other options, such as testing the product with focus groups, allocating sufficient funds for advertising, or including other media in the product launch, could improve the chances of success, but they may not necessarily address the issue of poor customer service. Option B is unlikely to be the sole reason for losing a customer for life.

The Healthy Tasty Company Lost a Customer for Life Because