On a customer satisfaction survey, different levels of satisfaction have a tremendous impact on
A) brand awareness.
B) product trial.
C) customer loyalty.
D) brand associations.
E) understanding customer needs.

Question

Quizplus · Accepted Answer

Customer satisfaction surveys are designed to measure customer satisfaction and identify areas for improvement. The ultimate goal is to increase customer loyalty by meeting or exceeding their expectations. Therefore, different levels of satisfaction have a significant impact on customer loyalty.

On a Customer Satisfaction Survey, Different Levels of Satisfaction Have