Scenario A. The board of Integrated Circuitry Company (ICC) has contacted you to assist them in assessing the senior management of ICC. The board seems to believe that the senior management of ICC is spending their planning time unwisely. When asked about the kinds of decisions senior management works on, the board provides you with the following list:
1. How many new employees to hire for the cafeteria this month.
2. Whether or not to expand their company into a new region in the next 10 years.
3. How to increase visibility of their marketing campaign.
4. How to deliver the products to their customers.
5. What should ICC's strategic goals be?

-Which of the scenario issues are related to strategic planning?

Question

Scenario A. The board of Integrated Circuitry Company (ICC) has contacted you to assist them in assessing the senior management of ICC. The board seems to believe that the senior management of ICC is spending their planning time unwisely. When asked about the kinds of decisions senior management works on, the board provides you with the following list:
1. How many new employees to hire for the cafeteria this month.
2. Whether or not to expand their company into a new region in the next 10 years.
3. How to increase visibility of their marketing campaign.
4. How to deliver the products to their customers.
5. What should ICC's strategic goals be?

-Which of the scenario issues are related to strategic planning?

Quizplus · Accepted Answer

Company expansion and strategic goals are directly related to strategic planning. The decision to expand into a new region and determining ICC's strategic goals are critical components of the company's long-term growth and success. The other issues listed are important but are more operational in nature and do not necessarily involve high-level strategic decision-making.