Scenario A. The board of Integrated Circuitry Company (ICC) has contacted you to assist them in assessing the senior management of ICC. The board seems to believe that the senior management of ICC is spending their planning time unwisely. When asked about the kinds of decisions senior management works on, the board provides you with the following list:
1. How many new employees to hire for the cafeteria this month.
2. Whether or not to expand their company into a new region in the next 10 years.
3. How to increase visibility of their marketing campaign.
4. How to deliver the products to their customers.
5. What should ICC's strategic goals be?

-Which of the scenario issues are related to operational planning?

Question

Scenario A. The board of Integrated Circuitry Company (ICC) has contacted you to assist them in assessing the senior management of ICC. The board seems to believe that the senior management of ICC is spending their planning time unwisely. When asked about the kinds of decisions senior management works on, the board provides you with the following list:
1. How many new employees to hire for the cafeteria this month.
2. Whether or not to expand their company into a new region in the next 10 years.
3. How to increase visibility of their marketing campaign.
4. How to deliver the products to their customers.
5. What should ICC's strategic goals be?

-Which of the scenario issues are related to operational planning?

Quizplus · Accepted Answer

The decision about how many employees to hire for the cafeteria is related to operational planning as it deals with day-to-day activities and resource management. The other options are more strategic in nature and deal with long-term decisions for the company's growth and direction.