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Which of the Following Statements Describes Advertising Targeted to African-Americans

Question 49

Multiple Choice

Which of the following statements describes advertising targeted to African-Americans and Hispanics?


A) For many years,advertisers ignored African-Americans and Hispanics as identifiable subcultures and viable markets.
B) Over the past two decades,marketing and advertising programs targeted at African-American consumers have decreased.
C) Hispanics or African-Americans used to appear in the advertisements more than the Whites.
D) Over the past two decades,the number of Hispanics used in advertising has increased significantly.
E) Hispanics or African-Americans together constitute the largest consumer group in the world.

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