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Federal Trade Commission's Advertising Substantiation Program Requires Advertisers to Substantiate

Question 76

Multiple Choice

Federal Trade Commission's advertising substantiation program requires advertisers to substantiate their claims:


A) within one month of the appearance of the ad.
B) if the ad does not provide sufficient information to the consumers so as to make an informed decision.
C) if the ad uses puffery.
D) before the ad appears.
E) if the ad runs for more than six months.

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