_____ is a strategy of advertising in which certain banned products are indirectly advertised by labeling a non-banned product with a familiar logo so as to develop brand image and easy recall.

Question

Quizplus · Accepted Answer

Surrogate advertising is a strategy where banned products are indirectly advertised by associating them with a non-banned product or service. This practice is commonly used to promote alcohol and tobacco products which are banned from direct advertising in many countries. Surrogate advertising often relies on branding and logo recognition to develop brand image and easy recall for the banned product.

_____ Is a Strategy of Advertising in Which Certain Banned