Miller & Sons Inc.has revived the dying art of stone masonry.Roy Miller and his two sons are all European trained artisans who would like to work on repairing of old stonework on churches and buildings constructed before 1940.The business is not thriving even though the company has been featured in news articles in several regional magazines and newspapers for its help in restoring old cemeteries and as a potentially important new business.What should the company do?
A) Use the objective-task method for setting its budget
B) Change its name
C) Conduct research to determine the public attitude toward the company
D) Lower its prices
E) Add product line extensions
Correct Answer:
Verified
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