Personal factors influence the way buyers behave more than interpersonal factors.
Correct Answer:
Verified
Q102: Market segmentation attempts to isolate the traits
Q104: Personal factors that influence consumer behavior include
Q110: Identifying skin care products for women of
Q114: Government statistics are examples of primary data.
Q115: Primary data refer to data collected firsthand
Q116: External data refer to data about other
Q119: Attitudes and opinions are psychographic characteristics.
Q126: Personal and interpersonal influences are strongest in
Q129: Gender is an example of a factor
Q154: The first step in the consumer behavior
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents