As discussed in the text, the sociologist Phil Kunz once performed a study in which he sent 578 Christmas cards to a sample of complete strangers living in Chicago, Illinois. He received a total of 117 cards in return, as well as several phone calls-despite the fact that he did not know any of these people. Kunz's findings provide good evidence of ____.
A) reciprocity
B) rule of law
C) audience inhibition
D) cooperation

Question

Quizplus · Accepted Answer

Kunz's study shows that people were willing to reciprocate his gesture of sending them a Christmas card, even if they did not know him. This indicates the power of reciprocity in social interactions, where individuals tend to repay a positive action with another positive action.

As Discussed in the Text, the Sociologist Phil Kunz Once