Axis Auto tries to keep its operational spending as low as possible so that it can pass its savings on to customers in the form of lower prices.This is known as a ________ strategy.
A)cost-leadership
B)differentiation
C)specialization
D)growth

Question

Quizplus · Accepted Answer

Cost-leadership strategy aims to keep operational costs as low as possible to offer lower prices to customers. It involves finding ways to streamline operations, reduce waste, and minimize expenses, ultimately leading to a competitive advantage by being able to charge lower prices than competitors.

Axis Auto Tries to Keep Its Operational Spending as Low