
Buying behavior refers to the decision processes and actions of people involved in buying and using products.
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Q123: Scenario 7.2 Use the following to answer
Q124: The terms of sale (price, delivery, credit
Q125: The evaluative criteria are objective but not
Q126: Involvement that is temporary and results from
Q127: If a person's interest in the product
Q129: Involvement level is one factor that affects
Q130: During the evaluation of alternatives stage of
Q131: Product availability plays a major role in
Q132: When buying frequently purchased, low-cost items, a
Q133: Once initiated, the consumer buying decision process
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