Frank is the purchasing manager at Marc's Auto Body and places orders for routine products such as office supplies and items needed for service and repair of vehicles. He typically purchases tools from the Snap-on dealer and orders a variety of nuts, bolts, and hardware from Grainger. He really likes purchasing from Grainger since he can utilize their website where he has an intranet portal to easily place orders and receive a company discount. Grainger makes it easy and convenient as well by providing a list of previously purchased items that Frank can select and simply click "reorder." What type of purchase process does Frank use when buying these items from Grainger?

Question

Quizplus · Accepted Answer

Frank is making routine purchases of nuts, bolts, and hardware from Grainger, utilizing their website and company discount. This is an example of a straight rebuy, where the customer routinely purchases a product from a known supplier without seeking any further alternatives.

Frank Is the Purchasing Manager at Marc's Auto Body and Places