A major benefit of social media marketing is the ability to reach new target markets, such as Millennials. A firm wishing to target Millennials would be advised to use
A)Facebook.
B)Twitter.
C)Pinterest.
D)LinkedIn.
E)Snapchat.

Question

Quizplus · Accepted Answer

Snapchat is the best choice for reaching Millennials as it is a popular social media platform among this demographic. It allows for the creation and sharing of visual content, which appeals to the younger generation. Its unique features such as filters, lenses, and stories provide opportunities for creative and engaging marketing campaigns.

A Major Benefit of Social Media Marketing Is the Ability