A marketer uses new introductory promotion in the introductory stage of the product life cycle, when there are many competitive brands.

Name: A marketer uses new introductory promotion in the introductory stage of the product life cycle, when there are many competitive brands.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

In the introductory stage of the product life cycle, there are usually few competitors, as the product is new to the market. The main focus is on building awareness and developing a market for the product.

A Marketer Uses New Introductory Promotion in the Introductory Stage