A Mature Café (Scenario)
Sarah has been operating and growing her café in an upscale neighbourhood for almost five years. She is happy with how the business has continued to increase in revenues as her customer base has become loyal over the years. She has just over 30 employees, two of whom are managers.
The lease on the space is coming up for renewal and this has brought up the notion of leaving the business and exploring other interests she has in travelling through Africa and Southeast Asia. Sarah has worked hard and she wants to be sure she gets as much out of the business as she put into it.
Another factor is the increasing competition in the area and the sinking feeling she has that it will be next to impossible to differentiate her business from the big chains opening on several street corners. Her fear is that her sales may have plateaued and there in fact will be a decrease in sales in the near future.
-In spite of all the questions Sarah has about whether to sell,or reinvent the business,and so on,she is remaining ________ about opportunities she can get involved in aside from the café and any new ideas that may surface to give her a chance to diversify.
A) new venture savvy
B) entrepreneurially alert
C) optimistic
D) innovation smart
Correct Answer:
Verified
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