Collecting and using "big data" to make decisions requires ________.
A)rational decision making
B)embracing complexity
C)specific organizational goals
D)logical and consistent thinking

Question

Quizplus · Accepted Answer

Collecting and using "big data" is not an end in itself. It must serve specific organizational goals, such as increasing revenue, improving customer satisfaction, or reducing costs. Without clear goals, collecting data can lead to analysis paralysis and overwhelming complexity that yields little practical value. Therefore, it is important to prioritize specific business objectives and design the data collection and analysis process accordingly.

Collecting and Using "Big Data" to Make Decisions Requires ________