A vodka company using the slogan "Spirit for the Spirited" in order to enhance the appeal of its brand is using product differentiation.

Name: A vodka company using the slogan "Spirit for the Spirited" in order to enhance the appeal of its brand is using product differentiation.
Brand: Quizplus
Rating: 4.8 (46 reviews)

Question

Quizplus · Accepted Answer

Manufacturers follow the strategy of product differentiation, seeking to portray their brands as different from and better than the competition by offering consumers quality, variety, and convenience.

A Vodka Company Using the Slogan "Spirit for the Spirited