In terms of technology culture, ________ firms' strategies are focused more on deepening their capacity base through complementary technologies that extend rather than replace their current ones, whereas hybrid _______ firms tends to grab a dominant position from their strengths in marketing and manufacturing rather than through technological innovation.
A) defender; analyzer
B) laggard; defender
C) laggard; prospector
D) inexperienced; experienced
E) analyzer; prospector

Question

Quizplus · Accepted Answer

Defender firms tend to operate in stable environments. Their strategies are focused more on deepening their capability base through complementary technologies that extend rather than replace their current ones. A hybrid analyzer firm needs to stay technologically competitive but tends to allow others to demonstrate solid demand in new arenas before it responds. It tends to adopt an early follower strategy to grab a dominant position more from its strengths in marketing and manufacturing than through technological innovation.

In Terms of Technology Culture, ________ Firms' Strategies Are Focused