Solved

Portland's Pizza, a Chain of Specialty Pizzerias, Periodically Compares Its

Question 85

Multiple Choice

Portland's Pizza, a chain of specialty pizzerias, periodically compares its quality and service levels to other successful restaurants in order to continually improve its own performance. This practice is known as


A) Antitrust promotion.
B) Investigative competition.
C) Benchmarking.
D) Corporate espionage.
E) Competitive intelligence.

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