Downward communication is
A)the flow of information from those higher up in an organization to those of lower rank.
B)the flow of information to those outside of the organization.
C)the flow of information between colleagues at the same level within an organization.
D)the flow of information from subordinates to superiors.

Question

Quizplus · Accepted Answer

Downward communication refers to the flow of information from higher-ranking individuals to lower-ranking ones within an organization. Therefore, option A is the correct answer. Option B refers to external communication, while option C is horizontal communication. Option D is upward communication, which refers to the flow of information from subordinates to superiors.

Downward Communication Is