Jamal is part of a management group that is examining whether his company, State Engineering, should offer some important new services that would broaden its business by appealing to a different group of potential clients. Jamal's group is involved with:
A) contingency planning.
B) operational planning.
C) strategic planning.
D) tactical planning.

Question

Quizplus · Accepted Answer

Strategic planning involves examining the long-term goals and objectives of a company and determining the best course of action to achieve those goals. Since Jamal's group is considering offering new services to reach a different group of potential clients, they are engaged in strategic planning. Contingency planning involves preparing for unexpected events, operational planning involves the day-to-day activities of a company, and tactical planning involves the implementation of specific strategies to achieve objectives.

Jamal Is Part of a Management Group That Is Examining