Traditionally,marketing textbooks and marketers have been trained to think of the marketing mix around four concepts from a client-centric approach.

Name: Traditionally,marketing textbooks and marketers have been trained to think of the marketing mix around four concepts from a client-centric approach.
Brand: Quizplus
Rating: 4.9 (39 reviews)

Question

Quizplus · Accepted Answer

The traditional marketing mix, known as the 4 Ps (Product, Price, Place, Promotion), is typically considered from a company-centric approach rather than a client-centric one.

Traditionally,marketing Textbooks and Marketers Have Been Trained to Think of the Marketing