Marketing research is only the process of identifying a market for a product or service.

Name: Marketing research is only the process of identifying a market for a product or service.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

While marketing research involves the process of finding a market for a product or service, it also includes finding out what that market wants. If a market wants a product that is different than the product of your business, then your product is unlikely to do well.

Marketing Research Is Only the Process of Identifying a Market