In high tech firms,the group most likely to be responsible for the success of a product development process is:
A) scientists and engineers.
B) marketing.
C) consumers.
D) accounting/finance.

Question

Quizplus · Accepted Answer

In high tech firms, product development is heavily reliant on technical expertise and innovation, which is primarily contributed by scientists and engineers. They are responsible for the design, development, and testing of a new product, as well as ensuring that it meets the technical requirements and specifications. While marketing and consumer feedback are essential for the success of a product, the technical expertise of scientists and engineers is critical for bringing the product to market in the first place. Accounting/finance may be important for budget allocation and cost control, but they do not drive the success of the product development process.

In High Tech Firms,the Group Most Likely to Be Responsible