Persuasive appeals that arouse your emotions are effective when speakers use stories to communicate.

Question

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Stories are a powerful tool to connect with the audience and appeal to their emotions. When speakers share personal anecdotes or a relatable story, the audience is more likely to engage emotionally with the message and be persuaded to take action or change their opinion. This technique is often used in advertising and political speeches to create an emotional connection with the listener.

Persuasive Appeals That Arouse Your Emotions Are Effective When Speakers