Jamal begins his presentation on supplemental insurance by telling a dramatic story about an employee who was able to keep his home because of having such insurance.What type of attention-getter is this?

Name: Jamal begins his presentation on supplemental insurance by telling a dramatic story about an employee who was able to keep his home because of having such insurance.What type of attention-getter is this?
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Question

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A vivid example is a dramatic,story-based description of something related to the topic.

Jamal Begins His Presentation on Supplemental Insurance by Telling a Dramatic