The TOWS matrix is used primarily to avoid external opportunities and minimize internal strengths.

Name: The TOWS matrix is used primarily to avoid external opportunities and minimize internal strengths.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The TOWS matrix is used to identify and analyze external threats and opportunities, and internal strengths and weaknesses in order to develop strategic recommendations and actions. It is not used primarily to avoid opportunities or minimize strengths.

The TOWS Matrix Is Used Primarily to Avoid External Opportunities