As noted in ChapterCase 7,Microsoft destroyed about half the value created by Encyclopedia Britannica by introducing the Encarta CD in 1993.In turn,the online Wikipedia destroyed Encarta's business,which was shut down in 2009.This is an example of how discontinuities can impact the sustainability of a firm.

Question

Quizplus · Accepted Answer

Microsoft leveraged the new technological standard of CD innovation to take market share away from Encyclopedia Britannica, and Wikipedia leveraged the new technological standard of the Internet to take market share away from both Microsoft and Britannica.

As Noted in ChapterCase 7,Microsoft Destroyed About Half the Value