A feature of global area division structures is that they:
A) often ignore research and development (R&D) efforts because they are selling goods that have reached the maturity stage.
B) fail to focus on goods that are proven winners and now are being marketed conveniently worldwide.
C) focus on latest technologically superior goods that will win the market in the long run.
D) are characterized by strong centralized management and control system.

Question

Quizplus · Accepted Answer

One of the drawbacks of global area division structures is that new R&D efforts often are ignored by division groups because they are selling goods that have reached the maturity stage. Their focus is not on the latest technologically superior goods that will win in the market in the long run but on those that are proven winners and now are being marketed conveniently worldwide.

A Feature of Global Area Division Structures Is That They