In a multi-domestic strategy,niche companies adapt products to satisfy the high demands of differentiation.

Question

Quizplus · Accepted Answer

When the need for differentiation is high but the concern for integration is low, a multi-domestic strategy is appropriate. In this case, niche companies adapt products to satisfy the high demands of differentiation and ignore economies of scale because integration is not very important.

In a Multi-Domestic Strategy,niche Companies Adapt Products to Satisfy the High